Strategic Marketing
Build brands that perform. Create systems that scale. Drive measurable growth.
Strategy Shark helps brands connect strategy and execution through project-based marketing services.
Services With Impact
Marketing gets messy fast. One ad here, a launch idea there, a few channels half working, and no clear view of what is really driving growth. That is usually when founders and small teams start looking for real strategic help.
Our Strategic Marketing services help founders and small teams bring structure and direction to their marketing. Every project is tailored to what your business needs most. That could mean building and managing your brand, improving performance and paid media, strengthening your go to market plans, optimizing analytics, refining your portfolio, or bringing order to your marketing operations.
Areas of Expertise
We build and strengthen the parts of marketing that matter most. Explore the six core areas where Strategy Shark helps brands focus, perform, and grow.
Brand Management
Build and lead brands that connect and perform
Brand Building • Positioning • Marketing Calendars • Campaigns • Messaging • Creative Direction • Brand Plans • TargetingAnalytics & Insights
Measure, visualize, and drive decision-making
Retail Analytics • eCommerce Analytics • Dashboarding • Promotion & Merchandising Assessments • Scorecarding • Sales ModelingGrowth & Performance
Strengthen paid media and channel performance
Paid Media Optimization • Channel Audits • Conversion Optimization • Media Planning • Creative Testing • Attribution • KPI TargetsPortfolio & Innovation
Develop optimized assortment and innovation
Assortment Strategy • SKU Rationalization • Innovation Pipelines • Whitespace Opportunity • Business Case Development • Concepts Go-To-Market & Sales
Plan and execute launches, pricing, and expansion
Price & Packaging Strategy • Sales Enablement • Trade Marketing • Shopper Marketing • Retail Activation • Launch PlanningStrategy & Operations
Bring structure and alignment to your business
Long Range Plans • Board & Investor Prep • Marketing Processes • Organizational Structures • Prioritization Mapping • Playbooks