Strategy Shark was built for founders
Three ways we partner with early-stage consumer brands: advisory, investment, and incubation.
The Founders Hub exists for the moments before product-market fit, before category leadership, before the team that can do it for you. Founders who need a partner with operating range, capital discretion, and conviction in the work. We take a small number of partnerships each year. We take them seriously.
Founders in the build phase.
WHO IT’S FOR
How we work with founders.
THE THREE PARTNERSHIPS
ADVISORY
Ongoing strategic counsel for founders, with tailored involvement levels. Advisory engagements flex to the founder's needs, from monthly working sessions to deeper week-to-week involvement during critical moments.Light Advisory
A sounding board for strategy and accountability. 1–2 calls per month, available for key reviews and feedback. Focused on strategic direction, brand and growth guidance, investor prep.
Active Advisory
A hands-on advisor involved in shaping key decisions. Multiple touchpoints per month, ongoing collaboration with leadership. Focused on growth planning, performance reviews, fundraising strategy, brand building, leadership coaching.
Executive Advisory
A deeply involved partner aligned with long-term goals. High-access relationship, recurring sessions, real-time counsel. Focused on long-term strategy, scaling operations, governance, executive alignment.
INVESTMENT
For the right early-stage brands, we participate in modest SAFE funding.Modest check sizes via SAFE or convertible note
Paired with advisory or operating involvement
Selective by category, founder, and stage
Aligned on outcomes, not optics
INCUBATION
Partner with Strategy Shark to launch your business.Defined operating or advisory role at the founding level
Equity stake aligned to scope and contribution
Foundational setup support: entity formation, structure, planning
Hands-on through launch, scaled back as the business matures
ALSO - We offer equity-only terms for select partnerships across all Strategy Shark services.Direct Access
You work with Chris. No account team, no handoff, no shadow. Direct involvement from a senior operator who has done the work.
Operator-led. Selective. Built for the long game.
WHY STRATEGY SHARK
Real Range
Strategy, marketing, research, intelligence, and growth. Founders need a partner whose range matches the realities of building.
Skin In The Game
When we invest or take equity, we work hard and operate as part of the team. Partnership terms are built around desired outcomes.